This U.S. industry comprises establishments engaged in retailing all types of merchandise using the Internet.

Cross-References. Establishments primarily engaged in--

• Store retailing or a combination of store retailing and Internet retailing in the same establishment--are classified in, Sector 44-45--Retail Trade, based on the classification of the store portion of the activity; and
• Retailing all types of merchandise using catalogs or television to generate clients and display merchandise--are classified in U.S. Industry 454113, Mail-order Houses.