Combined Seasonal, Trading-Day, and Holiday Adjustment Factors for U.S. Retail Sales and Food Services by Kind of Business NAICS Kind of Business Nov 14 Dec 14 Jan 15 Feb 15 Mar 15 Apr 15 May 15 Jun 15 Jul 15 Aug 15 Sep 15 Oct 15 Nov 15 Dec 15 Jan 16 Feb 16 Mar 16 code Retail Sales and Food Services, total 0.992 1.141 0.909 0.893 1.009 0.999 1.040 1.008 1.023 1.022 0.963 0.996 0.991 1.147 0.892 0.921 1.028 Retail Sales, total 0.996 1.157 0.903 0.890 1.005 0.997 1.037 1.008 1.023 1.022 0.962 0.993 0.996 1.164 0.885 0.917 1.025 441 Motor vehicle and parts dealers 0.895 0.987 0.888 0.919 1.078 1.043 1.063 1.047 1.066 1.063 0.972 0.970 0.898 0.990 0.857 0.951 1.116 442 Furniture and home furnishings stores 1.052 1.193 0.917 0.893 0.990 0.940 0.999 0.972 1.019 1.025 1.003 0.997 1.047 1.202 0.896 0.916 1.017 443 Electronics and appliance stores 1.209 1.535 0.929 0.917 0.949 0.846 0.900 0.921 0.932 0.956 0.947 0.946 1.213 1.537 0.916 0.943 0.956 444 Building mat. and garden equip. and supp. dealers 0.928 0.913 0.775 0.736 0.961 1.163 1.233 1.171 1.096 1.005 0.991 1.019 0.944 0.917 0.751 0.769 1.001 445 Food and beverage stores 1.004 1.072 0.995 0.914 0.990 0.976 1.034 0.991 1.033 1.007 0.972 1.008 0.991 1.083 0.985 0.941 1.018 446 Health and personal care 0.954 1.139 0.999 0.940 1.022 0.993 0.992 0.989 0.991 0.985 0.979 1.008 0.968 1.138 0.980 0.978 1.041 447 Gasoline stations 0.928 0.927 0.897 0.859 0.988 1.003 1.066 1.073 1.104 1.082 1.013 1.035 0.936 0.930 0.883 0.874 0.985 448 Clothing and clothing access. stores 1.099 1.544 0.747 0.851 0.977 0.967 1.027 0.917 0.954 1.035 0.897 0.974 1.080 1.558 0.731 0.872 1.013 451 Sporting goods, hobby, book, and music stores 1.073 1.683 0.919 0.788 0.926 0.877 0.929 0.941 0.945 1.103 0.950 0.895 1.059 1.694 0.906 0.805 0.939 452 General merchandise stores 1.109 1.347 0.887 0.880 0.971 0.931 1.018 0.964 0.975 1.012 0.919 0.993 1.102 1.349 0.885 0.901 0.986 4521 Department stores 1.207 1.711 0.773 0.825 0.938 0.905 0.987 0.913 0.914 0.987 0.880 0.948 1.202 1.717 0.767 0.845 0.962 45291 Warehouse clubs and superstores 1.080 1.214 0.931 0.906 0.981 0.942 1.031 0.980 0.995 1.029 0.929 1.007 1.069 1.212 0.934 0.927 0.979 453 Miscellaneous stores retail 0.959 1.147 0.869 0.878 0.954 0.954 1.061 1.037 1.029 1.039 1.001 1.065 0.961 1.154 0.850 0.902 0.973 454 Nonstore retailers 1.068 1.419 0.988 0.932 1.011 0.955 0.918 0.932 0.934 0.919 0.929 0.964 1.101 1.429 0.957 0.966 1.037 722 Food services and drinking places 0.957 1.008 0.950 0.922 1.042 1.014 1.071 1.003 1.020 1.017 0.967 1.024 0.946 1.015 0.947 0.950 1.038 Note: Estimates are adjusted for seasonal variations and holiday and trading-day differences. Each month, new factors are developed using the latest estimates and applied to the not adjusted advance, preliminary, and final estimates and to the estimates of the previous year that correspond to the advance and preliminary months. The sales adjustment factors are not included in this table for those kinds of business for which adjusted estimates are not shown separately. Adjusted sales estimates are obtained by dividing the not adjusted estimates by the adjustment factors shown above for corresponding kinds of business. Adjusted estimates for the summary trade totals are obtained by summarizing the adjusted estimates for the individual kind of business. The options used to derive factors for each kind of business were selected during the last benchmarking operation and will not be subject to modification until the next benchmarking operation. These options are available upon request. SOURCE: MONTHLY RETAIL TRADE SURVEY RETAIL INDICATORS BRANCH U.S. CENSUS BUREAU LAST REVISED: February 12, 2016